Hidden Shopify feature shows exactly how customers convert
Anaita walks through Shopify's conversion details feature, found on individual orders, which reveals where a customer came from, how many times they visited before buying, and their on-site behavior. The takeaway is to use this order-level data to better understand your customer journey.
The lessons
Check the conversion details on individual Shopify orders to see traffic source, visit count, and on-site behavior before purchase.
Questions people ask
How do I see where my Shopify customers came from before they bought?
Go to your Shopify dashboard, open a specific order, and click 'conversion details' on the right-hand side. This shows where the customer came from, how many times they visited your site before ordering, and their behavior on your website.
Transcript
Did you know about this Shopify feature? Go to your Shopify dashboard, scroll through your orders and pick a random one. Let's go with this one. Go to the right-hand side and click conversion details.
You can see where the customer came from, how many times they visited your site before ordering and what their behavior was on your website. How friggin cool is that?
