5 free marketing strategies for small budgets
Anaita lists five zero-cost marketing tactics: email collection via Klaviyo, daily TikTok posting using trend tools, weekly blog posts based on trending questions, monthly business collaborations, and gifting products to micro-influencers with a contract. The takeaway is that consistent, free tactics can build marketing momentum when you don't have an ad budget.
The lessons
Set up a free email platform like Klaviyo and collect addresses from day one.
Post TikTok content one to two times a day and use trend tools like BuzzSumo to find topics.
Write a weekly blog post answering trending questions using tools like AnswerThePublic.
Partner with one other business a month to cross-promote and share audiences.
Always put a contract in place before gifting product to micro-influencers.
Questions people ask
How can I market my business with no budget?
Use free tools like Klaviyo for email, post TikTok content daily using trend research, write weekly blog posts based on trending questions, collaborate with other businesses monthly, and gift product to 10-20 micro-influencers. Always have a contract in place with each influencer you gift to.
Transcript
here is how you can do marketing for your business with zero dollars number one set up clavio for free collect email addresses and send emails frequently number two post a TikTok one to two times a day and use a tool like buzz sumo to find content trends 3 write a blog post once a week based on trending questions use a tool like answer the public to find those questions number 4 collaborate with one business a month to share followers and number 5 gift your product or service to 10 to 20 micro influences the key thing is to have a contract with each influencer so if you've started a business but you don't have much money to spend
