How to test product demand before you launch with a $70 Google ad
This video outlines a one-week, $70 method to validate product demand before launching: build a landing page with an email capture and a freebie offer, then run a simple Google Ads traffic campaign targeting relevant keywords at $10 a day. The takeaway is you'll walk away knowing real demand and with a list of email subscribers.
The lessons
Test demand before you launch, don't build a product blind
Offer a freebie or mini version of your product on a landing page to capture emails
Run a $10-a-day Google traffic campaign for 7 days targeting keywords your customers actually search
Use Google Keyword Planner if you're stuck finding the right keywords for your ad
Questions people ask
How do I gauge demand for a product before launching it?
Set up a landing page with a freebie offer and an email capture field, then run a simple Google Ads traffic campaign with a $10 a day budget targeting about 10 relevant keywords. Let it run for seven days, this costs about $70 total and takes a week, and you'll know both the interest level and have a list of email subscribers.
Transcript
this is how you gauge how many people are interested in your product before even launching it is gonna take you one week and it's gonna cost you $70 first you're gonna set up a landing page on your website you're gonna offer some kind of freebie related to your product either it's the product itself or a mini version of your product and you must have a place where they can put their email address and now I want you to create a very simple google ad when you create the campaign select traffic as the goal and pick 10 a day as your budget now it's time to select keywords and this is where the magic happens put in about 10 keywords that you know people will type in when they're looking for a product like yours if you're struggling with that use google keyword planner now hit publish and let it run for seven days not only will you know the number of people who are interested in the product that you're selling you'll also have email subscribers and
