Why pop-ups are killing your website sales
Anaita warns that intrusive pop-ups on your website are outdated and costing you sales, recommending a tool like Hello Bar instead. Hello Bar sits at the top of the page, jiggles periodically to catch attention, and lets visitors exit without disrupting their browsing experience.
The lessons
Stop using intrusive pop-ups that interrupt browsing and cost you sales.
Use a non-disruptive tool like Hello Bar to capture sign-ups without blocking the shopping experience.
Let visitors dismiss opt-in prompts easily so you don't hurt their site experience.
Questions people ask
What should I use instead of a pop-up to collect sign-ups?
Anaita recommends using Hello Bar, which stays at the top of your website and jiggles every 10 seconds to grab attention. Unlike a pop-up, visitors can easily exit it, so it doesn't disturb their browsing experience while still capturing sign-ups.
Transcript
Here's a little note to tell you that the pop-up that you have on your website is actually making you lose sales. It's so 2020. You can still get people to sign up, but don't make it pop up in their faces while they're browsing. The best way to do it is use Hello Bar.
It stays at the top of your website and does a jiggle every 10 seconds. People can exit it if they want, but it will not disturb their experience. Try it and see how you go.
